We work with visionaries who are ready to transform the healthcare landscape but need seasoned experts to pressure test their business models, extend their capabilities and guide them through growth and transition.
If you are facing challenges in market entry, product development or financial planning, seeking operational insights that ensure long-term success, or in need of a partner that prioritizes trust, transparency, and impactful change – our team is ready to collaborate.
Develop strategies and recommendations around market entry and expansion.
Craft sales and positioning strategies that align with market needs and key stakeholders.
Partner with seasoned experts to optimize financial performance and make data-driven decisions.
Assist in executing product design, engagement strategies and market launch.
Navigate organizational change with tailored transition plans to drive and accommodate growth.
Align teams, build financial roadmap and set goals around broader business objectives driving superior outcomes.
With decades of senior leadership experience in healthcare, KK Advisory Services brings a unique blend of early-stage operating experience and consulting expertise. We believe in a candid approach telling clients what they need to hear and helping to build strategies to support them in achieving long-term success.
We are committed to raising the floor of healthcare by partnering with early stage companies that are looking to radically impact and improve healthcare. Our mission is to bring innovation, integrity, and quality to those areas of the industry that need it most, delivering tailored, strategic planning that drives measurable, long-term results.
With over 15 years of senior leadership experience, Kristin has a proven track record of designing products and executing market entry strategies for both payers and providers. With a strong background in insurance and government programs with a nationally recognized expertise in ACA, she has led performance-driven teams at startups like Bright Health, Firefly Health, and MNsure. Kristin has also provided management consulting at Optum and Guidehouse, and strategic planning, market entry and growth at UHC and a national provider organization. Kristin holds her B.A. from the University of Pennsylvania and her M.P.H. from Tulane University.
Justin has a strong background in medical economics, financial modeling, and analytics. He has held leadership roles in Medical Economics and Actuarial Services at multiple healthcare companies, including Bright Health Group, Firefly Health, and BDC Advisors. He has experience in fundraising, value-based contracting, captive insurance, pricing, reserving, and provider payment operations. Additionally, he has worked on projects in many lines of business including ACA, Medicare, Medicaid, large group, small group, self-funded and indemnity. A graduate in Mathematics from the University of Minnesota, Justin is an Associate of the Society of Actuaries (ASA) and a member of the American Academy of Actuaries (MAAA).
Ally has extensive strategy and product experience in health services, payer, and tech sectors. She is results-driven and has a history of executing and driving change in complex, fast-paced environments. Strengths include executing on company and team goals, preparing go-to-market strategies, launching new products, developing product roadmap, and fostering cross-functional relationships. She’s held key roles at leading companies like Optum, Bright Health, and TimelyCare. Ally earned her BSB from University of Minnesota’s Carlson School of Management.
Maddy is a dynamic startup advisor and operator, bringing hands-on experience in commercial growth, operations, and strategy. Most recently, Maddy was Chief of Staff and Senior Director of Strategic Growth at Opentrons Labworks, a leading life sciences robotics company. She started and scaled the post-sales organization to 40+ professionals, driving revenue and enhancing customer success for thousands of life scientists worldwide. Maddy has conducted scientific research at Columbia University Medical Center and Weill Cornell/New York Presbyterian Hospital. She is experienced in finance – as an investor and advisor to startups fundraising – and has worked with top-tier venture capital firms and private banks in investor relations. Maddy holds a BS in Human & Organizational Development and Finance from Vanderbilt University and MA in Biotechnology from Columbia University.
With extensive experience in actuarial and data analytics, David specializes in healthcare data, driving optimal decision-making for organizations and clients. An expert in risk assessment and pricing strategies, he has delivered impactful solutions across healthcare firms like BDC Advisors, Optum, UnitedHealthcare, and Bright Health.
Most recently, David served as a Senior Consultant with BDC Advisors, where he supported clients in leveraging data-driven insights for strategic outcomes. Prior to that, he held actuarial and analytical roles at Optum, UnitedHealthcare, and Bright Health, where he focused on risk assessment, pricing model development, data integrity, and compliance for healthcare analytics, consistently delivering impactful solutions to enhance decision-making and customer experience. David also brings skills in AI models and prompt engineering to complement his analytical expertise.
He earned his Bachelor of Science in Mathematics – Actuarial Science, with a Minor in Business Administration, from Washington State University.
Molly is a collaborative problem-solver skilled at assessing needs, implementing systems, and managing people. Before coming to KK Advisory Services, Molly taught in a Montessori Kindergarten for 10 years. She is passionate about early childhood education and ensuring every family has access to high-quality schools and childcare. Molly’s passion for quality and affordable care aligns with our commitment to healthcare. Molly received Bachelor’s degrees from St. Olaf College and St. Catherine University and completed her Master’s in Education through the Montessori Center of Minnesota and St. Catherine University.
Bruce has held senior healthcare leadership positions while effectively navigating the radically changing healthcare industry landscape for more than 50 years. He successfully designed and executed value-creating strategies to capitalize on opportunities unlocked through innovation. Bruce has served in a variety of senior executive roles, including CEO of two health systems, CEO of a multi-specialty group practice, and CEO of a regional health plan, President of Navvis, Partnership Practice Leader for Navigant, and as an officer and senior executive of Aetna’s newly formed payer/provider innovation company, Accountable Care Solutions (ACS), National Clinical HIT Practice Leader for PricewaterhouseCoopers, and a Healthcare Strategy Practice Leader for KPMG/BearingPoint.
With over 35 years of experience, Keith has expertise in working with small start up companies like Savvy Sherpa where he has served as a key executive and Chief Actuary as well as working with large national payers such as United Healthcare where he was the Chief Actuary for Individual and Commercial lines of business. His expertise includes pricing, VBC contracting, provider risk management and mitigation, working with risk-taking providers in the Medicaid and Medicare/ACO Reach marketplace as well as the ACA marketplace.
Jackie is an accomplished healthcare leader with over 15 years of experience in program management, risk adjustment, and policy development. As the former Director of Program Management for Risk Adjustment at Blue Cross and Blue Shield of Minnesota, she spearheaded initiatives that enhanced healthcare delivery and improved member outcomes across Medicare Advantage, Medicaid, Dual, and ACA populations. Her expertise lies in leveraging data to drive strategic decision-making and fostering cross-functional collaboration among stakeholders to achieve organizational goals. Jackie has held roles in health policy and program development at the U.S. Senate, MN Department of Health, MN Department of Human Services, and MNsure.
With a passion for transforming healthcare, Christopher Orr brings 15 years of experience in policy, strategy, product, and operations. He has worked with a regulators, payers, and providers, cultivating a holistic perspective that helps leadership and cross-functional stakeholders think differently about their business strategy. Christopher has successfully launched and grown multiple organizations, driven innovative product development, built high-performing teams, and designed efficient, scalable operational processes. His advocacy at the Minnesota State Capitol on healthcare issues and his roles at MNsure, the Minnesota Department of Human Services, UnitedHealthcare, and Bright Healthcare underscore his commitment to the industry. Christopher holds his B.A. from Loyola University Chicago and his M.S. in Health Care Communications from the University of St. Thomas, Opus School of Business.
With 15 years of actuarial experience, Erica has a strong background in insurance with an analytical focus on pharmaceutical benefits, financial performance, and healthcare economics. She has additional experience in pricing, value-based contracting, reserving, and trend work in both the Commercial and government spaces. She has led teams at a large payer at Blue Cross Blue Shield of Michigan, as well as at a small provider-owned business at Health Alliance Plan. Erica holds a dual degree in Mathematics and Spanish, from Michigan State University and has obtained her FSA from the Society of Actuaries.
Sarah has 28 years of experience providing board governance, strategic advisement, and C-level executive leadership across Managed Health Care (UHG/Optum/BCBS/Aon), Transportation (GE), Financial Services (Wells Fargo), Manufacturing (3M) and Airline industries (British Airways). She was a Strategic Advisor at Blue Cross Blue Shield and EVP of Health Strategy and Innovation at Alight Solutions (Aon Hewitt) overseeing strategic growth for their $2.3B health business portfolio. She spent 10 years at UnitedHealthGroup/Optum as VP of Product and Operations leading M&A, Product Management, and Business Transformation. Sarah is a graduate of the United Health Group Executive Development Program at Wharton School of Business. She has completed her Advanced Certificate in Strategy from IMD, Artificial Intelligence – Implications for Business Strategy certification from MIT and Disruptive Strategy certification from Harvard Business School.
Dr. Gilroy delivers actionable insights and effective recommendations for scalable growth to clients, by leveraging diverse experience with providers, health systems, payors and pharmacy. In addition to sharp clinical acumen, and deep understanding of healthcare ecosystems, Dr. Gilroy has developed and fostered organizational development skills, from leading physician executive education programs to transforming clinical teams.
Dr. Gilroy is currently working as a consultant and board advisor to early-stage health technology and health care companies. Prior positions include as Chief Medical Officer at Express Scripts, with responsibility for Clinical Product development, Client Innovation and co-chair of the Evernorth Research Institute, and as Chief Medical Officer of Bright Healthplan.
Dr. Gilroy is an Internal Medicine physician, with a Masters of Science in Public Health and a HRSA sponsored faculty development fellowship in Health Services Research (Real World Evidence), who taught Internal Medicine and Adolescent Medicine and directed and taught the Health Economics and Health Policy curriculum at the University of Colorado for 25 years before moving to industry.
Lauren is an accomplished leader with over 15 years of experience in product, strategy and operations within the healthcare Industry. She has a proven track record of driving innovation and delivering impactful results in a rapidly evolving industry. A skilled leader and collaborator, Lauren has successfully driven the development and scaling of healthcare products, ensuring alignment with both business goals and user needs. From startups to established enterprises, Lauren has worked across diverse healthcare landscapes, bringing a strategic, results-oriented approach to every initiative. She’s held key roles at leading companies like Optum, Gravie, and Bright Health. Lauren holds her B.A. from the University of St Thomas, and her M.B.A from St Mary’s University.
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Radical Transparency: We prioritize open communication and trust, ensuring you have full visibility into our process.
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Tailored Solutions: We don’t believe in one-size-fits-all. Every solution we offer is fit to your specific needs and challenges.
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Results-Driven Strategy: Our team focuses on delivering measurable results that help you grow, improve, and succeed.
We’re committed to empowering healthcare companies with the strategies, solutions, and support they need to make a lasting impact. Reach out today for expert guidance that will help you grow, innovate, and succeed in today’s healthcare landscape.